Profit era, the beer industry roots out "deliberately"

Compared with the liquor industry, the Chinese beer industry has begun to bid farewell to the Warring States Period staking their claims, the pattern of the beer industry has begun to lay. We can say that the beer industry has little room for future acquisitions, mergers and acquisitions if there is, then the area of ??mergers and acquisitions this brand is likely to be three or four lines sink to smaller brands. Beer industry structure in its shape, but the market competition is very fierce, how to make the beer industry was sustained healthy development? How to reduce and avoid excessive competition? As a result, the beer industry to explore low-profit era survival mode Source China Wine News is very important, it relates to the potential for long-term development of the company's future, as well as the current beer companies how to win. In a sense, China's beer industry has gradually entered the era of the Warring States period, deep takeover, because with high logistics costs increase and the cost of the various aspects of the beer industry is undoubtedly entering a marginal profit. This requires that the beer companies have roots in their existing advantages of the region, deep plowing their own network of contacts, deep product development, an intensive era is quietly open. For example, product brand loyalty is a process of working slowly and deliberately, which requires companies continue to deep plowing and cultivating local consumer attitudes and ideas. Source: http: //www.5maidan.com/pc_5tn82086.htm antecedents: http: //www.5maidan.com/