2013--2017 年 wire and cable industry market competition and Marketing Strategy Research Report

2013--2017 years of market competition and marketing strategies wire and cable industry research report ----------------------------------- --------------------------------- [Report No. No.] 23492 [release date] in August 2013 [Delivery way] EMIL electronic version or EMS [Report format] [Paper version]: 6500 yuan [Electronic version]: 6800 yuan [paper + electronic]: 7000 yuan (price discount) [telephone] 010-57101528 [Customer Order QQ] 1032751828, 183319016, 24 hours: 13366389949 [Contact] [source connected to the high Lu Juan] http://www.szzyjjyjy.com/a/nenyuanhuanbao/dianli/14622.html (Click to see main text) the first part of the development of the industry Status The first chapter outlines the development of wire and cable industry Wire and Cable Overview 1 Section 1 First, the definition of a two wire and cable, wire and cable 1 Classification Section of cable applications and technical analysis of a wire and cable analysis of two plastic Technical Analysis cable 5 III PVC material in wire and cable in Section 6 Application of wire and cable industry development a maturity of 16, 16 two-cycle analysis industry, trade and foreign market maturity contrast 18 Third, the industry and its major sub- industry maturity of 19 IV characteristics of wire and cable market 20 First, the market size of 20 Second, the industrial linkage 21 Third, the key factors affecting the demand of 22 IV 23 five domestic and international markets, the main competitive factor 24 Sixth, the life cycle 26. The second wire and cable product and its technical analysis of product structure 28 Section 28 a wire 28 Second, the insulating layer 29 Third, covering 31 Fourth, the shield 32 Section 33 a main product analysis, two bare wire products 33 electrical wire and cable equipment 36 three 39 four power cables, communication cables and fiber optic cable 41 V, Section 42 main product line winding technology gap with foreign countries 43 First, the technical gap analysis 43 Second, the gap with foreign products of 44 three reasons , product technology trends 45 Chapter III development of the global wire and cable industry analysis Section 48 analysis of the world's wire and cable industry development 48 a 2011 analysis of 48 of the world wire and cable industry Second, in 2012 the world's wire and cable industry analysis 48 III. 2012 World Wire and Cable Trade Development Analysis Section 48 global wire and cable industry development pattern analysis 49 a, 2012 foreign market competition analysis 49 Second, 2011--2012 51 three years of market competition, 2011--2012 Global Market Characteristics 52 Fourth, the global wire and cable industry trends Section 52 American wire and cable industry development analysis 53 a, 2011--2012 Situation American wire and cable industry 53 Second, the US wire and cable industry, the advantages and disadvantages of 55 Third, the US wire and cable industry Trend analysis 55 IV wire and cable industry development in Japan of 56 a, 2011--2012 Situation Japanese wire and cable industry 56 Second, the Japanese wire and cable industry, the advantages and disadvantages of 56 Third, the Japanese wire and cable industry development trend analysis Chapter 57 development of China's wire and cable industry analysis 58 Section 58 of a cable industry development, China's cable industry development 58 Second, the current development of the cable industry 60 Third, the Chinese cable manufacturing development of 61 four conductive plastics development status at home and abroad 63 1.2 Development of the cable industry analysis 69 a power cable 69 two cost factors influence, PVC cable industry development analysis of 71 Third, the cable analysis of semi-conductive material progress with 71 four, PE cable market oriented analysis of 73 V. PVC cable marketing strategies of 76 two Chinese wire and cable industry development 76 First, in 2011 the wire and cable industry development 74 Section 2011, developments 76 III 2011 business performance wire and cable industry analysis China wire and cable industry in 2011 78 Fourth, in 2011 China's wire and cable industry hot 79 IV 2012 Chinese wire and cable market supply and demand 80 to 2012, China's wire and cable industry supply capacity 80 Second, in 2012 China's wire and cable market supply analysis 82 III 2012 Chinese wire and cable market demand analysis 84 Fourth, the 2012 Chinese wire and cable products price analysis 87 Chapter wire and cable industry development status of 88 Section 88 a wire and cable industry, wire and cable industry development status 88 Second, China's wire and cable industry World ranking 90 Third, the development characteristics of China's wire and cable industry 90 IV 90 Problem Analysis Section 2011 China cable industry - 2012 wire and cable manufacturing operating conditions 92 a, wire and cable manufacturing macroeconomic indicators 92 Second, the wire cable manufacturing major economic indicators Status Section 108 110 a wire and cable market, Chinese wire and cable market analysis 110 Second, in 2011 China's wire and cable market development 113 Third, in 2011 the development of the cable industry segments analysis 115 four wire cable segments analyzed 117 development challenges IV wire and cable market challenges and opportunities of a 118, the wire and cable industry is facing challenges in 118 Second, the wire and cable industry development impact analysis ingots 119 Third, the wire and cable industry development opportunities analysis 119 Second part of the industry competition Chapter VI of wire and cable industry competition analysis Section 121 121 a structural analysis of industry competition, competition among existing enterprises 121 Second, analysis of 121 potential entrants Third, substitute threat analysis 121 Fourth, the supply of bargaining capacity 121 V. bargaining power of customers Section 122 industry concentration analysis 123 First, the market concentration analysis 123 Second, corporate concentration analysis 125 Third, the regional concentration analysis Section industry internationally competitive 125 126 a comparison of factors of production 126 Second, the demand conditions 130 III 132 Support and related industries Fourth, corporate strategy, structure and competition state 133 Fifth, the role of government 135 fourth wire and cable manufacturing 138 major companies a competitive analysis, comparative analysis of key enterprises Total assets 138 Second, comparative analysis of key enterprises employing 139 Third, key enterprises annual revenues of 139 analyzed four key enterprises in export value comparison 140 V. Comparative analysis of key enterprises total profit of 140 Sixth, focus on comparative analysis of the competitiveness of enterprises 141 V 2011--2012 年 wire and cable industry a competitive landscape analysis 141 2011 - 2012 141 wire and cable manufacturing competitive analysis Second, 2011--2012 Chinese - Foreign wire and cable products competitive analysis 142 Third, 2011--2012 home and abroad in the wire Cable competitive analysis 143 Fourth, 2011--2012, China's wire and cable market competitive analysis 145 V. 2011--2012 Market concentration analysis of wire and cable 146 Sixth, 2013--2017 major domestic wire and cable business trends 147 Chapter VII cable companies Competitive Strategy Analysis Section 151 wire and cable market competitive strategy analysis 151 First, in 2013 the wire and cable market growth potential of 151 Second, in 2013 the main potential varieties in wire and cable 151 Third, the existing wire and cable products competitive strategy analysis 152 Fourth, potential wire and cable 155 varieties and competitive strategies chosen five typical enterprise product competition strategy analysis Section 155 cable companies a competitive strategy analysis 157, the impact of the international economic situation on the wire and cable industry competition 157 Second, the competitive landscape of the global economy under the wire and cable industry changes 158 Third, 2013--2017 years of market competition trends in the wire and cable of 158 four 2013 - 2017 outlook wire and cable industry competition five 159 2013 - 2017 wire and cable industry competition strategy analysis 159 six 2013 - 2017 Wire and Cable Competitive Strategy Analysis 160 Chapter VIII of the major cable companies competitive analysis 161 Delta Plastics Co., Ltd., Jiangsu Section 161 I. Company Overview 161 Second, the competitive advantage 161 Third, 2011--2012 162 four years of operation status, 2013-2017 Development strategy Yanshan Petrochemical Company 162 162 Section I. Company Overview 162 Second, the competitive advantage 163 Third, 2011--2012 163 four years of operation status, 2013--2017 Development Strategy Section 164 of Daqing Petrochemical Company 164 a, business Overview 164 Second, the competitive advantage 165 Third, 2011--2012 166 four years of operation status, 2013--2017 year development strategy for the fourth quarter of Lanzhou Petrochemical Company 166 167 I. Company Overview 167 Second, the competitive advantage 167 Third, 2011-2012 167 four years of operating conditions, 2013--2017 Development Strategy 168 V Shandong Luneng Taishan Cable Co., Ltd. 168 I. Company Overview 168 Second, the competitive advantage 168 Third, 2011--2012 annual operating status 170 Fourth, 2013- 2017 Development Strategy 175 VI Anhui Xinke New Materials Co., Ltd. 175 I. Company Overview 175 Second, the competitive advantage 176 Third, 2011--2012 177 four years of operation status, 2013--2017 Development Strategy 182 VII Jiangsu Dewei New Materials Co., Ltd. 183 I. Company Overview 183 Second, the competitive advantage 183 Third, 2011--2012 184 four years of operation status, 2013--2017 188-year development strategy VIII Baofeng Cable Co., Ltd. 188 I. Company Overview 188 two competitive advantage analysis 188 Third, 2011--2012 189 four years of operation status, 2013--2017 Development Strategy 189 IX Ltd. Jiang Su Baoyuan cable 190 I. Company Overview 190 Second, the competitive advantage 191 Third, 2011-2012 191 four years of operating conditions, 2013--2017 Development Strategy 191 Section X. Special Cable Co., Ltd. Anhui Dongfang 192 I. Company Overview 192 Second, the competitive advantage 192 Third, 2011--2012 annual operating status 192 Fourth, 2013- 2017 Development Strategy Zhengzhou Cable Co., Ltd. 193 Section XI 194 I. Company Overview 194 Second, the competitive advantage 195 Third, 2011--2012 197 four years of operation status, 2013--2017 Development Strategy Section 197 XII Yongjin Cable Group Co., Company 198 I. Company Overview 198 Second, the competitive advantage 199 Third, 2011--2012 annual operating status 200 Fourth, 2013--2017 Development Strategy Section XIII Tianjin Angel Group 200 200 I. Company Overview 200 Second, the competitive advantage analysis 201 Third, 2011--2012 201 four years of operation status, 2013--2017 fourteenth year development strategy section 201 other cable companies 202 a, 202 Tianshui two World Wide Cable Materials Co., Ltd. Changsha Jinlong cable 202 Third, Beijing Volkswagen wires Limited 203 Fourth, the Changchun City bulb wire Co. 205 Fifth, Hejian City, Oriental Automotive Wire and 205 industry forecast third part of Chapter IX of wire and cable industry development trend analysis of 207 Section 2013 industry Prospect for a 207, 2013 Technology Trends Outlook 207 II Product Development Vision 2013 208 Third, in 2013 industry competition Section 210 Prospect Chinese wire and cable market demand analysis 211 First, the scale of analysis Chinese wire and cable market in 2012 211 Second, 2013--2017 Main wire and cable market size forecast 213 Third, China's wire and cable demand characteristics and structural analysis of Section 214 of automotive wiring harness market trends 216 First, China's auto analysis 216 Second, automotive low-voltage wire and cable business opportunities with Market Trends 219 Third, China's automotive wiring harness market outlook 220 Fourth, the car harness the Future 222 V, 2013 prospects cable car 224 Chapter predict the future development of wire and cable industry 229 Section 2013--2017 International Wire and Cable Market forecast a 229, 2013--2017 global wire and cable industry output forecast 229 Second, 2013--2017 global wire and cable market demand outlook 229 Third, 2013--2017 global wire and cable market price forecast 231 Section 2013--2017 domestic wire and cable market forecast a 232, 2013--2017 domestic wire and cable industry output forecast 232 Second, 2013--2017 domestic demand for wire and cable market outlook 233 Third, 2013--2017 domestic wire and cable market price forecast 2013-2017 234 III market consumption capacity of a forecast 235, 2013 - 2017 the total size of the industry demand forecast 235 Second, 2013--2017 Major market size forecast 236 Third, 2013--2017 239 years of market supply capacity forecast fourth part of the investment strategy of the eleventh Situation Analysis of wire and cable industry investment Chapter 242 Section 2011--2012 年 wire and cable industry investment analysis 242 a, 2011--2012 year overall investment and structure 243 Second, 2011--2012 investment scale of the case 243 Third, 2011--2012 investment Growth Rate 243 Fourth, 2011--2012 Year Industry Investment Analysis 245 V. 2011--2012 Year of Investment Analysis 245 Sixth, 2011--2012 Foreign Investment of 2013. Section 246 cases from January to February of wire and cable industry investments Analysis of a 246, 2013 January-February and the overall investment structure 246 Second, the 2013 January-February investment in 247 cases three, in 2013 January-February growth rate of investment cases 247 Fourth, in 2013 from January to February by Industry Investment Analysis 247 V, 2013 January-February 247 Investment Analysis by Region VI, 2013 January-February Analysis of Economic Development Environment Analysis Section 248 248 247 Investment in a Foreign XII wire and cable industry investment environment, 2011 --2012, China's macroeconomic situation 248 Second, 2013--2017, China's macroeconomic situation analysis 255 Third, 2013--2017 investment trends and their impact prediction analysis of policies and rules 259 Section 261 a 2012 wire and cable industry policy Environment 261 Second, the 2012 domestic macroeconomic policies in effect 262 Third, the 2012 industry policy analysis of its impact 264 Section 266 a social development environment, development status of the domestic social environment 266 Second, the 2012 Social Development Analysis Environment 273 three , 2013--2017 Impact on the industry's social environment analysis 313 Chapter XIII wire and cable industry investment opportunities and risks Section 316 industry vitality coefficient comparison and analysis of a 316, 2012 316 coefficient comparison of related industries vitality Second, 2011-2012 dynamic coefficient of Section 317 industry sectors ROI Comparison and Analysis 318 I. 2012 compare 318 Second, the 2011-2012 business investment rate of return analysis of relevant industrial investment yield 319 Section wire and cable industry invested a 320-benefit analysis, Analysis of 2012 wire and cable industry investment situation 320 Second, 2013 - - 2011 2017 wire and cable industry investment benefit analysis of 321 three 2013 - 2017 wire and cable industry investment trend forecasting 321 IV 2013 - 2017 investment direction wire and cable industry 321 V. 2013 - 2017 wire and cable industry proposal to invest 322 Sixth, new entrants should be noted that the Barriers of the main factors affecting the development of 322 fourth wire and cable industry a 322, 2013--2017 Effect of favorable running wire and cable industry Factors 322 II 2013 - 2017 negative factors affect the wire and cable industry operation analysis 324 Fourth, 2013 - - analytical challenges in 2017 Development of the wire and cable industry is facing a stabilizing factor in the wire and cable industry operation analysis 323 III 2013 2017 Influence 327 V, 2013 - 2017 Development Opportunity China's wire and cable industry faces investment risk analysis and control strategy analysis 327 a 328 V wire and cable industry in 2013 - 2017 wire and cable industry market risks and control strategy 328 II 2013-2017 In wire and cable industry policy risk and control strategy 328 three 2013 - 2017 wire and cable industry business risk and control strategy 329 four 2013 - 2017 wire and cable industry technology risk and control strategy 329 five 2013 - 2017 wire and cable industry competition Risk and control strategy 330 six 2013 - 2017 wire and cable industry and other risks and control strategy Investment Strategy 330 Chapter XIV wire and cable industry development strategy research 331 Section 331 wire and cable industry a strategic integrated planning 331 Second, the technical Development Strategy 331 Third, portfolio strategy 332 Fourth, regional strategic planning 334 V, 334 six industries of strategic planning, marketing and brand strategy 335 Seven, competitive strategy planning Section 336 of China's wire and cable 337 a brand of strategic thinking, corporate brand The importance of 337 Second, the significance of the implementation of brand strategy, wire and cable 338 Third, the status of wire and cable business brand analysis 339 Fourth, China's wire and cable business of brand strategy 342 V. Wire and Cable brand strategy management policies 343 Section wire and cable industry investment Strategy 343 First, in 2012 the petrochemical industry investment strategy 343 II 2012 wire and cable industry investment strategy 344 three 2013 - 2017 wire and cable industry investment strategy four 345 2013 - 2017 346 sub-industry investment strategy Charts Charts: 2008--2012 Japanese wire and cable production 56 Chart: domestic wire and cable business levels 61 Chart: 2008--2012 China's wire and cable products, the average import price situation Chart 87: 2008--2012 China's wire and cable products, the average export price situation Chart 87: 2008 --2012 GDP statistical analysis of 92 chart: 2008--2012 National foreign exchange reserves and the growth rate Chart 93: 2008--2012 Public revenue and growth rate of 93 Charts: 2011-2012 Comparative GDP growth in 94 Chart: 2011 GDP situation Chart 94: 2012 95 Chart GDP situation: in January 2011 the consumer price index 95 Chart: February 2011 Consumer Price Index 95 Chart: March 2011 consumer price index Chart 95: 2011 In April the consumer price index 96 Chart: May 2011 consumer price index 96 Chart: June 2011 consumer price index Chart 96: July 2011 the consumer price index 96 Chart: August 2011 consumer prices Index Chart 96: September 2011 consumer price index 97 Chart: October 2011 consumer price index 97 Chart: November 2011 the consumer price index 97 Chart: December 2011 consumer price index Chart 97: 2012 January consumer price index 97 Chart: February 2012 Consumer Price Index 98 Chart: March 2012 consumer price index 98 Chart: April 2012 the consumer price index 98 Chart: January 2011 consumer expectations index Chart 98: February 2011 Consumer Expectations Index 98 Chart: March 2011 Consumer Expectations Index 98 Chart: April 2011 Chart 98 Consumer Expectation Index: May 2011 Consumer Expectations Index Chart 99: 2011 6 May consumer expectations index Chart 99: July 2011 consumer expectations index 99 Chart: August 2011 consumer expectations index Chart 99: September 2011 consumer expectations index 99 Chart: October 2011 Consumer Expectations Index 99 Chart: November 2011 Consumer Expectations Index 99 Chart: December 2011 Consumer Expectations Index 99 Chart: January 2012 consumer expectations index 100 chart: February 2012 Consumer Expectations Index 100 chart: March 2012 consumer expectations index 100 Chart: April 2012 100 Chart consumer expectations index: January 2011 Consumer Satisfaction Index 100 chart: February 2011 Consumer Satisfaction Index 100 chart: March 2011 Consumer Satisfaction Index 100 Chart : April 2011 Consumer Satisfaction Index 100 Chart: May 2011 Consumer Satisfaction Index 101 chart: June 2011 Consumer Satisfaction Index 101 chart: July 2011 Consumer Satisfaction Index 101 Chart: August 2011 consumer who Satisfaction Index 101 chart: September 2011 Consumer Satisfaction Index 101 Chart: October 2011 Consumer Satisfaction Index 101 chart: November 2011 Consumer Satisfaction Index 101 chart: December 2011 Consumer Satisfaction Index 101 chart: January 2012 Consumer Satisfaction Index 102 chart: February 2012 Consumer Satisfaction Index 102 chart: March 2012 Consumer Satisfaction Index 102 Chart: April 2012 Consumer Satisfaction Index 102 Chart: 2011 Domestic PPI index 102 Chart: 2012 Domestic PPI index 103 Chart: 2011 103 domestic CPI inflation Chart: 2012 104 domestic CPI inflation Chart: 2008--2012 per capita net income of rural residents and the real growth rate of 104 Charts: 2008--2012 of urban per capita disposable income and the actual growth rate 105 Chart: 2011 China Engel Coefficient situation 105 Chart: 2012 China Engel coefficient 106 is a chart: Q1 2011 investment in fixed assets (excluding rural households) Case 106 Chart: 2011 2 quarter investment in fixed assets (excluding rural households) Case 106 Chart: Third quarter of 2011 investment in fixed assets (excluding rural households) Case 106 chart: fourth quarter of 2011 investment in fixed assets (excluding rural households) Case 106 chart: 1Q12 fixed asset investment (excluding rural households) Case 107 Chart: 2012 second quarter investment in fixed assets (excluding rural households) Case 107 chart: the third quarter of 2012, investment in fixed assets (excluding rural households) Case 107 Chart: 2012 fourth quarter fixed asset investment (excluding rural households) Case 107 chart: 2011--2012 trade import and export situation of China's 107 Charts: 2008--2012, China's wire and cable industry sales income 108 Chart: 2008--2012 annual power production in the case of cable 108 chart: 2008- 2012 China's wire and cable manufacturing industry, industrial production value 109 Chart: 2008 - 2012 the number of wire and cable manufacturing business situation 109 Chart: Countries wire and cable manufacturing business share concentration contrast 110 chart: Geographical connotation 127 chart: 2011-2012 Total Assets 138 Comparative Charts: 2011--2012 Practitioners comparison chart 139: 2011--2012 year revenue comparison chart 139: 2011--2012 export delivery value of 140 comparison chart: 2011--2012 total profit of 140 comparison chart: 2011--2012 141 annual tax comparison chart: 2011--2012 年 wire and cable industry market concentration 147 chart: 2011--2012 Shandong Luneng Taishan Cable Co., solvency analysis 170 chart: 2011--2012 Shandong Luneng Taishan Cable Co. Shares Capital Structure Chart 171: 2011--2012 Shandong Luneng Taishan Cable Co., Efficiency of 171 Charts: 2011--2012 Shandong Luneng Taishan Cable Co., Ltd. Profitability Analysis Chart 172: 2011--2012 Shandong Luneng Taishan Cable Ltd. development capacity of 172 Charts: 2011--2012 Shandong Luneng Taishan Cable Co., Ltd. Cash Flow Analysis Chart 173: 2011--2012 Shandong Luneng Taishan Cable Co., Ltd. invested 173 Chart Benefit Analysis: 2012 Shandong Luneng Taishan Cable shares Limited cash flow profile 174 Chart: 2012 Shandong Luneng Taishan Cable Co., Ltd. Income Statement 174 Chart: 2012 Shandong Luneng Taishan Cable Co., Ltd. Balance summary table 175 Charts: 2011--2012 Anhui Xinke New Materials Co. Shares The company solvency analysis 177 chart: 2011--2012 Anhui Xinke New Materials Co., Ltd Capital Structure Chart 178: 2011--2012 Anhui Xinke New Materials Co., Efficiency of 178 Charts: 2011--2012 Anhui Xin New Materials Co., Ltd. Branch Profitability Analysis Chart 179: 2011--2012 Anhui Xinke New Materials Co., Ltd. develop the ability to analyze 179 graph: 2011--2012 Anhui Xinke New Materials Co., Ltd. Cash Flow Analysis Chart 180: 2011 --2012 Anhui Xinke New Materials Co., Ltd. 180 Investment Income Analysis Chart: 2012 Anhui Xinke New Materials Co., Ltd. cash flow profile 181 Chart: 2012 Anhui Xinke New Materials Co., Ltd. Income Statement 181 chart: 2012 Anhui Xinke New Materials Co., Ltd. Balance summary table 182 Charts: 2011--2012 Jiangsu Dewei New Material Co. solvency analysis 184 chart: 2011--2012 Jiangsu Dewei New Material Co., Efficiency of Chart 185: 2011--2012 Jiangsu an ideal new materials Co., Ltd. Profitability Analysis Chart 185: 2011--2012 Jiangsu Dewei New Material Co., Ltd. development capacity of 186 Charts: 2012 Jiangsu an ideal new materials Co., Ltd. cash flow profile 186 Chart: 2012 Jiangsu an ideal new materials Co., Ltd. Income Statement 187 Chart: 2012 Jiangsu an ideal new materials Co., Ltd. Balance summary table 187 Chart: China wire and cable manufacturing industry production value in 2012 211 Chart: 2012 China's wire and cable industry sales income scale 212 Chart: 2012 scale production of power cables 212 chart: 2013--2017, China's wire and cable industry sales income scale 213 chart: 2013--2017 annual power cable production scale of 213 Chart: 2013--2017 global wire and cable manufacturing industry output forecast 229 chart: 2013--2017, China's wire and cable manufacturing industry 232 industrial output forecast chart: 2013--2017 China's wire and cable products, the average import price forecast 234 Charts: 2013-2017 China's wire and cable products export average price forecast 235 charts: January 2011 investment in fixed assets (excluding rural households) Case 242 chart: February 2011 investment in fixed assets (excluding rural households) Case 242 chart: March 2011 fixed assets investment (excluding rural households) Case 242 Charts: April 2011 investment in fixed assets (excluding rural households) Case 242 chart: 1 quarter 2012 investment in fixed assets (excluding rural households) Case 242 chart: February 2012 fixed asset investment ( excluding rural households) Case 242 chart: March 2012 investment in fixed assets (excluding rural households) Case 242 Charts: April 2012 investment in fixed assets (excluding rural households) Case 243 chart: Chinese cultural environment consisting of 302 Chart: China in some areas 318 chart in 2012 related industries accounted for ROI:: 303 servicemen education Chart: 2012 dynamic coefficient related industries accounted for 316 Charts: 2011-2012 dynamic coefficient related industries related industries 2011-2012 317 chart ROI 319 Chart: 2011 fixed asset investment growth situation 320 Chart: 2012 fixed asset investment growth situation 320 Chart: 2013--2017 年 wire and cable industry growth forecast investment returns 321 chart: Cable top ten brands slightly ..... 339 .