Little Swan --- for integrated ceiling three problems common solutions Dealer

In integrated ceiling industry has just started dealers, most of the presence of fewer products, fewer customers, fewer manufacturers put the company's brand influence a small force, small own power and many other issues. These issues constitute the first bottleneck dealer development, we must try to break through only in the future. However, some dealers in the face of this first bottleneck began to appear Misunderstanding, resulting in many false thinking and practices, making it difficult for business, today cygnet integrated ceiling small as we explain in detail: First: relax the conditions for cooperation dealers in the initial stage, have a small number of offline customers, in order to develop and attract more customers, or the lack of offline customer management experience to relax many conditions for cooperation. For example, the settlement extended test market new goods Pudi not be shipped to other customers, to undertake more return and so on. Surface income of doing so is able attracted offline customers, but the consequences worse. Businessmen always want to maximize profits, regardless of what kind of condition the house is given, the client can always hope for further concessions, and will not be grateful to the dealer, but will not be determined with the dealer cooperation. Experienced integrated ceiling dealer will grasp the degree, a number of conditions bloom in moderation, will not be in order to win customers, and over-relaxed condition. And excessive relaxation conditions, market conditions will lead to the destruction caused to other colleagues complain and hate, leading to deterioration of peer relationships. Moreover, this rule Once formed, it will soon be cured offline customers, after these concessions have been there, do not give it not. Later want to cancel is very difficult, these excessive release of favorable conditions, will continue to affect the dealer's profit situation itself. Second: wait for manufacturers to support a number of new integrated ceiling distributor Due to their limited strength in the market development stage bloated, it lies in the upstream manufacturers hope that he started his career, as the upstream cooperation between manufacturers, should support yourself, help yourself crossing through this stage. Thus, integrated ceiling dealers frequently on the cost to reach out to the factory, to policy, to support, so you want to go to will lead to what result? Manufacturers will not give much support not only down, but began to have views on the dealers. This is because from the manufacturer's point of view, new auto new markets it is hard to see the rate of return, there is no need to spend money on this unsure market, so manufacturers adopted a security policy can do much to do How much, how much resources are generally not to the uncertain future of the new market investment. Manufacturers are also afraid of these inputs into 肉包子打狗, never came back. In fact, on this issue manufacturers into the market, dealers can reference the bank's lending criteria, namely timely help do things, rushing to do things even better. Then, the dealer how to do it? In this phase has just started a new attempt by the amount the dealer is unable to attract manufacturers, but can not rely on future market prospects to attract manufacturers. In fact, at this stage, if you want to attract manufacturers have invested, we must rely on the word: "obedient." Of course, to put it nicely point is strong execution of instructions for manufacturers, dealers generally poor execution, which is the most common problem encountered by the manufacturers, from a management point of view, manufacturers need some positive model, That obedient model, as a new distributor, can be considered to go this way, to position itself to obey the command of highly-fit manufacturers distributors, so instead of easier to get the support of manufacturers. Third: their own customers to develop integrated ceiling dealer has just started, the number of customers are generally less developed customer is the main task at this stage, a number of dealers that customers themselves to direct development. So the trouble to visit dealers bosses offline customers spend a lot of energy, but by a small new dealer reputation, the company's brand image has not been established, even if the customer is the boss there to visit one in person communication, practical the effect is more limited, plus the business has just started, has not formed a relationship of trust between the two sides, which explains and communication costs are also high. In fact, the dealer can consider go the other way, is to allow customers to develop customer, is to focus attention and resources, better serve existing customers, existing customers get the recognition and trust, entrust existing customers Customer Development transversal . After all, there is a certain degree of trust between customers at the same level, this recommendation is far better than a lot of the dealers themselves to find the door, eliminating the strangeness, but also much less questioned. Should concentrate the limited resources available, focus on one or two points is applied, after making effect, do try to horizontal expansion, rather than the limited resources and energy, and to face a large number of new customers, Heavy rain, too hard to produce good results. The above three points are cygnet integrated ceiling industry to share dealers in the preliminary stage of the most vulnerable, and if able to earlier found earlier to make adjustments, you can save a lot of unnecessary and wasteful investment, accelerate the development of the company The process, more information, please visit: http: //www.xteby.com.