Chinese home water purifier industry market analysis and investment forecast 2017 - 2013

2013--2017 China's home water purifier industry market analysis and investment forecast report ---------------------------------- ---------------------------------- [Report No. No.] 23009 [release date] June 2013 [ Delivery】 EMIL electronic version or EMS [Report format] [Paper version]: 6500 yuan [Electronic version]: 6800 yuan [paper + electronic]: 7000 yuan (price discount) Order [phone] 010-57101528 [ Customer Service QQ] 1032751828, 183319016, 24 hours: 13366389949 [Contact] [source connected high Lu Juan] http://www.szzyjjyjy.com/a/jiadianjiaji/xiaojiadian/14139.html (click to see text) The first part of the industry environmental perspective chap China Industry Overview 1 home water purifier home water purifier industry definitions Section 1 I. Definition 1 Second, the principle of a three filtering 3 IV, Section 4 filtration principle of home water purification industry Development of a Category 5 a, household water purifiers kind 5 1, PP cotton filter water purifier 5 2, RO reverse osmosis water machine 53, an activated carbon filter 54, water softener 55, ultrafiltration unit 6 II technology Category 6 home water purifier industry characteristics Section 7 fourth home water purifier industry development course 9 second Chinese household water purification industry environment China's macroeconomic performance review Section 12 12 First, in 2011 China's macro economy 12 Second, in 2012 China's macroeconomic 37 Section 42 of China's macroeconomic trends a, 2013 China's macroeconomic situation 42 Second, the future of macroeconomic policy recommendations in 2023 44 46 III financing a development environment, finance open 46 Second, the financial and fiscal policy 49 III IV financial and monetary policy 57 home water purifier industry-related policies and influence 66 a, industry specific policies 66 Second, the policy implications 102 Chapter Chinese household water purification industry characteristics 111 Section home water purifier industry operation analysis 111 First, household water purification industry run 111 Second, water machine market situation and characteristics of home water purifier home water purifier China 112 Section 114 importance of a business, industry The importance of analysis of 114 Second, demand analysis of the importance of life Section 115 home water purifier industry characteristics analysis 117 First, the performance characteristics of Chinese grassroots water purifier 117 Second, the developmental characteristics of household water purifier home water purifier 119 Section IV Development of Industry 121 V household water purifiers state of the art industry 121 Section VI market is an important part of the industry dynamics of competition and 122 second supply and demand Chapter Chinese manufacturer of household water purifiers market competitiveness and market competition first 125 section of the main 125 manufacturers a competitive market analysis, product technical competitiveness 125 Second, the price competitiveness of 127 III 127 four channel competitiveness, competitive sales summary 129 V. competitive service summary 130 Sixth, brand competitiveness Section 131 household water purification industry competition pattern analysis 133 First, the overall competitive situation 133 Second, potential entrants and substitute products Threat Analysis 134 Chapter Chinese household water purification industry supply and demand situation Section 136 home water purifier industry market demand analysis 136 First, the industry needs 136 Status and Trends II Factors Influencing Section 136 home water purification industry supply capacity analysis 137 First, the industry status quo and trends in supply 137 Second, the supply factors Analysis Chapter 137 household water purifiers Section 138 analysis of industry sales of home water purification industry sales analysis 138 a total industry sales analysis 138 Second, the total sales revenue of different scale enterprises in 138 Third, the total sales revenue Section 140 enterprises of different ownership comparison of household net water heater industry ROI analysis 141 First, industry investment rate of return analysis 141 Second, the different size of the business investment rate of return analysis 141 Third, different ownership investment yield relatively Section 142 home water purifier industry a cost of goods sold in 143 industry cost of goods sold in 143 Second, companies of all sizes cost sales analysis 144 Third, different ownership Cost of goods sold 145 IV compare home water purification industry profitability analysis 146 First, the industry profit margin analysis 146 Second, different sizes Profit margin analysis 146 Third, different ownership industry profitability comparison 147 Part III Chapter VII of import and export and investment analysis of household water purification industry import and export analysis of the total import and export 149 Historical Section 149 home water purifier industry changes First, the total imports of household water purification industry changes 149 Second, the total exports of household water purification industry changes 149 Third, the difference between the amount of import and export of household water purification industry changes in Section 150 home water purification industry history of imports and exports 150 a change, household water purification industry import source analysis 150 Second, household water purification industry export destination analyzes the main factors influence household water purifiers 151 Section 151 of the fourth quarter industry import and export trade import and export situation of household water purifiers Looking 151 First, household water purification industry trend outlook import 151 Second, household water purification industry export situation Outlook 151 Chapter VIII regional Chinese home water purifier market investment situation analysis of 153 North Market Section 153 a, 153 regional production status Second, Section 153 regional business conditions in southern China market, a 154, 154 regional production status Second, regional business conditions 155 a Section 156 East market, production status area 156 Second, regional business conditions 157 159 a fourth Central Market, production status area 159 Second, regional business conditions a 159 V 160 Northeast market, production status area 160 Second, regional business conditions 161 VI 162 Southwest market a regional production status 162 II 162 VII Northwest regional business conditions 163 a market, production status area 163 II 164 Part IV regional business conditions and industry trends recommendations Chapter IX Chinese home water purifier industry market forecast Section 165 Chinese household water purification industry environment forecast 165 I. Economic Environmental Prediction 165 Second, the social environment, forecasting 165 Third, the policy environment is forecasting 167 Fourth, the technical development of China's environmental prediction Section 167 home water purifier industry forecasts a 168, 168 industry competitive factors predict Second, the industry structure prediction 169 Third, the industry shift Trend 170 Fourth, industry integration predicted 171 V, Section 171 industry operating model to predict China's domestic water purifier market development forecast a 173, 2013--2017 home water purifier market in China in the demand forecast 173 Second, 2013--2017, China Household water purifier market structure prediction 174 Third, 2013--2017 China's home water purifier market concentration predicted 175 Fourth, 2013--2017 China's home water purifier market price forecasting Chapter 177 key enterprises in household water purifiers Prospects Section 181 Ningbo Lamo Drinking Water Equipment Co., Ltd. 181 I. Company Overview 181 Second, corporate development history of Hainan Section 182 liters of water purification Technology Co., Ltd. 185 Section sage Nigeria Shenzhen Environmental Protection Technology Co., Ltd. 187 I. Company Overview 187 Second, corporate development course 189 IV Foshan Midea clear lake water purification equipment Limited 191 I. Company Overview 191 Second, corporate development process 191 Third, the business situation and strategy 191 V Ningbo Patio Group Limited 192 I. Company Overview 192 Second, the operating results of 193 Third, corporate culture 193 Fourth, five 199 scientific and technological achievements, the development process 202 VI Shenzhen Angel Drinking Water Industrial Group Co., Ltd. 205 I. Company Overview 205 Second, the brand history of 206 three , 207 four strategic objectives, brand honor 207 VII 3M China Ltd. 211 I. Company Overview 211 Second, firm size 211 Third, corporate development course 211 VIII Xi'an Pentair Water Treatment Co., Ltd. 214 Section IX Shenzhen Fountain Technology Co., Ltd. Net 215 I. Company Overview 215 Second, the main technical 215 Third, corporate strategic objectives section X 215 water purification Technology Co., Ltd. Shanghai Pentium 216 Chapter XI of the future development of China's domestic water purification industry forecast 217 Section 2013--2017 Market supply forecast a 217, 2013--2017 year residential water purifier industry capacity forecast 217 Second, 2013--2017 year residential water purification industry production forecast 217 Section 2013--2017 market demand forecast 218 First, 2013--2017 year residential water purification industry demand forecast 218 Second, 2013 - Supply and Demand Balance 2017 home water purifier industry market forecast 218 Chapter XII of Chinese home water purifier industry market competition strategy recommendations Section 220 Chinese Home water purification industry competitive strategic advice 220 a competitive strategic choice recommendation 220 Second, the industry upgrade strategy recommends 223 Third, the industry transfer policy recommendations 224 Fourth, the value chain positioning recommendations Section 224 Chinese household water purification industry a competitive strategy recommends 226 core competencies create recommend 226 Second, mergers and acquisitions policy recommendations 226 Third, the business model strategy recommends 229 Fourth, the industry resource integration recommend 230 Fifth, the industry alliance strategy recommends 232 Chapter XIII Section appliance industry experts recommend 238 "; ten five "; planning analysis 238 First, the"; five "; development of home appliance industry review 238 Second, the"; five "; appliance industry development situation analysis 243 Third, the"; five "; development of home appliance industry analysis 247 Section household water purifiers competitiveness policy recommendations 262 Section 264 industry a competitive strategy, competitive strategy 264 Second, the product competitive strategy 268 Third, market competition strategy for the fourth quarter of 271 Implement Key Customer Strategy 274 I. Implementation Necessity Key Customer Strategy 274 Second, establish reasonable key customers 276 Third, the key customers of the marketing strategy 277 Fourth, strengthen the focus on customer management 280 V channel sales strategy of brand management strategy 283 282 VI a, brand recognition system 284 Second, the brand architecture 284 Third, the expansion of the brand extension 284 Fourth, manage brand assets 285 285 VII a service strategy, service definition 285 Second, the characteristics of the service 286 Third, the type of service 286 Fourth, the role of services of 286 V. 287 six basic principles of service, service strategy 288 289 VIII industry investment strategy analysis a strategic integrated planning 289 Second, the technical development strategy 293 Third, portfolio strategy 296 IV 299 five industry strategic planning, brand marketing strategy 301 VI. Regional Strategic Plan for 305 Charts Charts: The main water purifier core technology, functional classification Chart 9: stage home water purifier Brand Class 9 Chart: 2006 - 2011 GDP and its growth rate 12 Chart: 2011 inhabitants Monthly consumer price ups and downs 13 Chart: 2011 consumer price ups and downs than the 2010 13 Chart: 2011 new housing price decline in February, unchanged, the number of changes in the city rose 14 Charts: 2006--2011 of urban New increase employment Chart 15: 2006 - the end of 2011 and the growth rate of national foreign exchange reserve Chart 15: 2006 - 2011 Public revenue and growth 16 Chart: 2006 - 2011 grain output and its growth rate Chart 17: 2006- 2011 total industrial added value and growth rate of 18 chart: 2011 Major Industrial Products and the Growth Rates 19 Chart: more than 2011 large-scale industrial enterprises realized profits and growth rate of 20 Charts: 2006 - 2011 年 value added of construction and its growth rate Chart 21: 2006 - 2011 total fixed asset investment and the growth rate of 22 chart: 2011 Year industry investment in fixed assets (excluding rural households) and its growth rate Chart 22: 2011 Fixed Assets Investment Newly Increased Production capacity 24 Chart: 2011 real estate development and sales and the completion of the main indicators of the growth rate of 25 Charts: 2006 - 2011 Social total retail sales and the growth rate of 26 chart: 2011 and the growth rate of imports and exports of goods 27 Chart: 2011 Major commodity exports, the amount and growth rate of 28 chart: 2011 imports of major commodities, the amount and growth rate of 29 chart: 2011 for major countries and regions, and the growth rate of imports and exports of goods 29 Chart: 2006-2011 total imports and exports of goods 30 Chart: 2011 non-financial sector and the growth rate of foreign direct investment 30 Chart: 2011 various modes of transport and cargo transport volume growth 31 Chart: 2011 various modes of transport passenger traffic Its growth rate of 32 Charts: 2006 - the end of 2011 the number of telephone subscribers 33 chart: at the end of 2011 all financial institutions and foreign currency loans and deposit growth Chart 34: 2006--2011 between General higher education, secondary vocational education and high school Enrollment 35 chart: end 2011 population and constitute 36 Charts: 2011--2012 GDP growth rate Chart 37: Drinking water disinfectants conventional indicators and requirements Chart 73: 2010--2012, China's household water purifiers Total sales revenue 138 Chart: 2010 scale enterprises of different household water purifiers total sales revenue 138 Chart: 2011 scale enterprises of different household water purifiers total sales revenue 139 Chart: 2012 scale enterprises of different household water purifiers total sales Revenue 139 Chart: 2010 enterprises of different ownership of household water purifiers total sales revenue 140 Chart: 2011 enterprises of different ownership of household water purifiers total sales revenue 140 Chart: 2012 enterprises of different ownership of household water purifiers total sales revenue 140 Chart: 2010--2012, China's household water purifiers ROI 141 Chart: 2010 scale enterprises of different household water purification industry investment yield 141 Chart: 2011 scale enterprises of different household water purification industry investment yield 142 Chart : 2012 scale enterprises of different household water purification industry investment yield 142 Chart: 2010 China's major enterprises owned by household water purification industry investment yield 142 Chart: 2011 China's major enterprises owned by household water purification industry investment yield 143 Chart: 2012 China's major enterprises owned by household water purification industry Chart ROI 143: 2010--2012 home water purification industry in China in cost of sales 143 Chart: 2010 scale enterprises of different household water purifiers cost of sales 144 chart: 2011 different scale enterprises in China in the cost of sales of household water purifiers 144 Chart: 2012 scale enterprises of different household water purifiers cost of sales 144 Chart: 2010 China's major enterprises owned by household water purifiers cost of sales 145 Chart: 2011 Ownership China's major enterprises household water purifiers cost of sales 145 Chart: 2012 China's major enterprises owned by household water purifiers cost of sales 145 chart: 2010--2012, China's household water purification industry profit margins Chart 146: 2010 scale enterprises of different home water purifier profit Rate Chart 146: 2011 scale enterprises of different home water purifier profit 147 Chart: 2012 scale enterprises of different home water purifier profit 147 Chart: 2010 China's major home water purifier profit enterprise owned 147 chart: 2011 In China's major home water purifier profit enterprise owned 148 Chart: 2012 China's major home water purifier profit enterprise owned 148 chart: 2010--2012, China's import volume of household water purifiers 149 chart: 2010--2012, China's household net water outlet volume 149 chart: 2010--2012, China's export value of home water purifier 150 chart: 2010--2012, China's trade is the difference between household water purifiers 150 chart: 2011--2012 North China industrial output value of 153 home water purifier Chart: 2011 North 153 home water purifier sales chart: 2012 North 154 home water purifier sales chart: 2011--2012 household water purifiers in South China industrial output 154 Chart: 2011 South China home water purifier sales Chart 155: 2012 South China household water purifiers 155 sales chart: 2011--2012 East China industrial output value of household water purifiers 156 chart: 2011--2012 East China industrial output value of household water purifiers 156 Chart: 2011 EAST Household net 157 water heater sales chart: 2011 EAST 157 home water purifier sales chart: 2012 EAST 158 home water purifier sales chart: 2012 EAST 158 home water purifier sales chart: 2011--2012 Love in household net Industrial output value of 159 water chart: 2011 Years in 159 home water purifier sales chart: 2012 Years in 160 home water purifier sales chart: 2011--2012 Northeast industrial output value of household water purifiers 160 Chart: 2011 Northeast Sales of household water purifiers 161 Chart: 2012 Northeast 161 home water purifier sales chart: 2011--2012 Southwest total industrial output value of household water purifiers 162 Chart: 2011 Southwest 162 home water purifier sales chart: 2012 Southwest home water purifier sales 163 chart: 2011--2012 Northwest industrial output value of household water purifiers 163 Chart: 2011 Northwest 164 home water purifier sales chart: 2012 Northwest 164 home water purifier sales chart: 2013 --2017, China's water purifier market size forecast Chart 174: 2013--2017, China's top ten brands of home water purifier enterprise market concentration trend graph 175: 2013--2017 years ago of 20 enterprises of household water purifier brand market concentration 175 degree trend graph: 2013--2017 home water purifier brand in China in the top 50 enterprise market concentration trend graph 176: 2013--2017 home water purifier brand in China in a hundred enterprises in market concentration trend graph 176: 2013- 2017 3M 6000 average net share price trend graph 177: 2013- 2017 3MBFS1-100年平均价格走势 177 chart: 2013--2017 年 Paragon P3050CTD countertop water purifier 178 average price trend chart: 2013--2017 and US - the MS114-2.5T purifier 178 average price trend chart: 2013--2017 年 Patio CS3 new water purifier 179 average price trend chart: 2013--2017 Philips WP3811年平均价格走势 179 chart: 2013 --2017 2013 - 2017 Everpure EF-900P 179 average price trend chart: 2013--2017 年 Bennett CR400-NN-1 water purifier 180 average price trend chart: 2013--2017, China's household water purifiers production forecast is 217 Chart: 2013--2017, China's household water purifiers production forecast 217 chart: 2013--2017, China's household water demand forecast 218 chart: Regional Development Strategy Consulting flowchart 312 chart: Regional Strategic SWOT Analysis Figure 314